Fondren's Zippity Doo Dah® Weekend Returns to Jackson!

Schedule of events for March 22 - March 24, 2012

Jackson, Mississippi - Fondren presents The Second Annual Zippity Doo Dah® Weekend – beginning with a ribbon cutting on Thursday afternoon, March 22, and ending well after dark on Saturday, March 24 – this is one weekend that will start with a bang and end with a BOOM. 

A full weekend of fun and frivolity, Fondren’s Zippity Doo Dah ® Weekend benefits the Batson Children’s Hospital– Mississippi’s only children’s hospital – right in the heart of Fondren. Last year’s parade attendance was estimated at 10,000 and the parade featured visitors from 39 states and 3 foreign countries.  The 2011 inaugural event raised over $65,000 for the Batson Children’s Hospital.  This year’s theme is THE AMAZON:  RUN THROUGH THE JUNGLE.

Kicking off the entire family friendly weekend will be a “once in a lifetime experience” for many of this year’s weekend attendees.  From the ribbon cutting start to the parade line-up finish, Southern Beverage will present the world renowned Budweiser Clydesdales throughout the entire three day Fondren Zippity Doo Dah ® Weekend.  Get up close and personal each evening and view them in Saturday’s nighttime parade. “Southern Beverage Company is proud to present the Budweiser Clydesdales in support of the Blair E. Batson Hospital for Children during the Zippity Doo Dah® Weekend and Parade.  The Budweiser Clydesdales will make several appearances during the week, and we are honored to be a part of such a great event that helps so many children and families.  We hope that all of Mississippi will come see the Clydesdales and support the Batson Children’s Hospital during this great family fundraising event,” says Theo Costas from Southern Beverage Company.  Want to ride on the hitch in the parade? Log on to for details.

Continuing Thursday evening, March 22, BancorpSouth presents Arts, Eats & Beats – an evening in Fondren featuring a variety of local bands playing throughout the historic area, in addition to Fondren merchants and restaurants staying open late.  A special attraction to this year’s annual Fondren Spring Arts, Eats  & Beats will be the WJTV Battle of The Bands Competition – come hear the winning band perform live on the Ergon Stage right in the middle of Duling Avenue.  This event is free and open to the public

On Friday, March 23, The Big Hat Luncheon at Sal & Mookie’s will take place at 11 a.m. This is a ticketed event and seating is limited. Big Hats desired but not required. In the evening, Fondren will host a dance concert once again on Duling Avenue featuring “The Bouffants.” This event is free and open to the public as well.

On Saturday, March 24, Amazon Publishing presents “Bacon, Biscuits, Bloodies & Books” – Jill Conner Browne’s ninth book release and book signing at 10:00am in Duling Hall. This is a ticketed event. Ticket includes a copy of the new book, FAT IS THE NEW 30: The Sweet Potato Queens’ Guide to Coping with (the crappy parts of) Life.

Two children’s carnivals will run throughout the day on Saturday beginning at 10 a.m. Sal & Mookie’s, partnering with Parents and Kids magazine, present the Children’s Carnival on the Veterans’ Memorial Stadium green space and the Batson Children's Hospital Jump Zone on Duling Lawn. There is an armband charge good for both carnivals. Come and experience all that the Fondren merchants, businesses and restaurants have to offer throughout the day.  Live music will be throughout the district during the day and a special mid-day attraction you will not want to miss – Clear Channel presents The Mississippi Mass Choir.

Continuing on, the weekend ends with a BOOM on Saturday night at the BankPlus Zippity Doo Dah ® Parade. The nighttime parade begins at 7 p.m. and features the world famous Sweet Potato Queens ®.  Grand Marshal of this year’s parade is Dr. Carolyn Meyers, incoming president of Jackson State University.  Parade headliner will be JSU’s Sonic Boom presented by Richard Schwartz and Associates. “BankPlus is excited and proud to be presenting sponsor of the BankPlus Zippity Doo Dah Parade,” said Johnny Ray, BankPlus Senior Vice President. “This is an important event for the Fondren community. We’re looking forward to partnering with the ‘Sonic Boom” from Jackson State University, as well as the Sweet Potato Queens to make this a great event.”  

After the parade, a street dance on Duling Avenue featuring the Delta Mountain Boys is free and open to the public.

A Special Fundraising Effort leading up to the Weekend Festivities  – Friends of Children’s Hospital presents the Patty Peck Honda Doo Dah ™ Blue Car Giveaway – a raffle of a brand new 2012 Honda – $25.00 raffle ticket – only 3,000 sold – winner announced Saturday night after parade.

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